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Asian eSports market is about to surpass 1 billion players

by Megusta Trần

The number of gamers in Asia is about to surpass 1 billion people

According to a latest report by e-sports market research unit Niko Partners, by 2026 the market in Asia will have more than 1 billion gamers.

Niko Partners’ eSports Market Report includes a comprehensive market model and 5-year forecast through 2026, game publisher data sources, game ratings, growth drivers Game industry leader and trends. This includes detailed information on the esports industry, product distribution, payments, gaming transaction events, regulation as well as qualitative and quantitative analysis of the needs of gamers. . This survey was conducted on more than 5,500 gamers in Asia.

India’s gaming market has the highest expected 5-year growth rate at 21%, according to a 10-year Asian video game market report. Niko predicts that despite the volatile global economy, PC and mobile gaming will continue to grow strongly over the next five years in the markets Niko Partners identifies as: Taipei China, Japan, Korea and India. Indonesia, Malaysia, Philippines, Singapore, Thailand, Vietnam.

Niko Partners predicts that the mobile and desktop gaming market in the group of 10 countries in Asia will generate more than 35.9 billion USD in 2022 and reach 41.4 billion USD in 2026. Players are growing with Faster than revenue. Niko Partners predicts the total number of gamers to reach 788.7 million in 2022 and reach 1.06 billion in the coming 2026.

India, Thailand and the Philippines are the strongest growth markets in terms of game revenue and number of gamers. Japan and South Korea are the most stable developed markets in Asia, accounting for more than 77% of total sales.

Esports is on the list of sports at the 2022 Southeast Asian Games, making eSports the official sport in sporting events in the region. The launch of 5G mobile network creates momentum for markets including Singapore, South Korea, Japan and Chinese Taipei.

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